Value Proposition
Most organizations go through a soul searching process of figuring out who they are, where they are going, and what they must do to get there. But in doing so, many miss the most important pieces of the puzzle…the “why” and the “who”.
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Value Proposition
Simon Sinek has it right…start with the “why”.
There is a distinct paradox in the not-for-profit sector (and in private business as well). We continue to focus on “how” and “what” we do; with little focus on “why” we do it. And then, we stress about lack of engagement and lack of relevancy of our organization.
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follow me on Twitter @weldonleblanc
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“An effective Chamber of Commerce requires a strong leader, efficient communicator and a team player who can voice the concerns of business owners in the region to all levels of government and t.....read more